Business Administration

Business Administration

managementleadershipmarketingfinanceentrepreneurshipbusiness analyticsoperationscustomer service

Overview

Projected Job Growth

N/A

since last year

Duration of Study

N/A

Annual Average Salary

N/A

since last year

Career Opportunities

N/A

new jobs available

Program Description

Business Administration teaches how organisations run and how to lead them successfully. Students are given the skills, ethics, and entrepreneurial mindset to lead and innovate in Africa’s fast-changing economy. You will study management, accounting and finance, marketing, human resource management, business law, entrepreneurship, and basic business analytics. The programme builds practical skills in planning, budgeting, selling, and managing people, preparing you to work as a business manager, marketing specialist, human resources officer, financial analyst, or to start your own enterprise. Through a rigorous curriculum blending leadership, technology, and liberal arts, students learn to build sustainable enterprises, drive impact across sectors, and solve real-world challenges. If you enjoy solving problems, working with people, and creating ideas that make money, this programme opens many career and business opportunities in Ghana and beyond.

Aims and Objectives

  • Develop practical management skills, demonstrated by creating a simple business plan and operations checklist.

  • Master basic financial planning and budgeting, shown by preparing an income statement and a monthly budget.

  • Understand core marketing principles and create a basic marketing campaign using digital and traditional channels.

  • Create and lead a team project, applying human resource basics such as role assignment and performance feedback.

  • Analyze simple business data to support decisions, using spreadsheets to interpret sales and cost information.

  • Build sustainable enterprises, drive impact across sectors, and solve real-world challenges

Why Choose This Program?

  • High employability

    Graduates gain skills employers need in many sectors, from retail and banks to NGOs and government offices.

  • Pathway to entrepreneurship

    You learn how to start and run small businesses, develop business plans, and test ideas with low-cost projects.

  • Practical, hands-on learning

    Coursework includes projects, case studies, and internships that build workplace readiness and real skills.

  • Transferable career options

    Skills apply across roles such as management, marketing, HR, and finance, allowing flexible career growth.

Skills Students Will Acquire

  • Use Excel for budgets and data, Word for reports, and PowerPoint for business presentations.

  • Prepare basic budgets, cashflow estimates, and simple financial statements to support decisions.

  • Collect and interpret sales and expense data using spreadsheets to identify trends and opportunities.

  • Apply social media basics, simple ads, and free analytics to reach customers and measure campaign performance.

Tools and Resources Students Will Use

  • Microsoft Office (Excel, Word, PowerPoint)

  • Accounting software such as QuickBooks or Sage

  • Google Workspace

Challenges Students Face and Helpful Tips

Challenges

  • Difficulty with numbers and accounting concepts

  • Balancing practical projects with exam study

Tips & Advice

  • Practice with simple exercises, use spreadsheet templates, and ask teachers for extra examples to build confidence.

  • Create a weekly schedule, set small milestones for projects, and review theory in short daily sessions.

Video Guide

Frequently Asked Questions

All your queries answered.

Loading.. Please wait.